Just Do It: since 1988

Nike's slogan "Just Do It" celebrated its 25th anniversary with their new campaign "Possibilities" featuring LeBron James, Serena Williams, Gerard Pique and Andre Ward. 

Image via Nike Inc

Image via Nike Inc 

For the first time, Nike is using their classic tagline as a hashtag (#justdoit) on social media to inspire viewers to participate in Nike+ challenges including Nike+ Running and NikeFuel challenges using the Nike+Running app. 

Image via Nike

Happy 25th Birthday, you're just as old as I am! 

Made famous by Dan Wieden (founder of advertising agency, Wieden+Kennedy), the very first advertising campaign in 1988 featured 80 year old, Walt Stack. Click here to check it out the original commercial. 

Dan Wieden - Image via AdWeek 

Also check out this short video on how he came up with this famous tagline that is still relevant to this day. 

Lots o' Love, Linda