Wednesday, February 7, 2018

Brand Bowl 2018


Here are some of this year's Super Bowl LII's commercials: 

Tide - It's a Tide Ad
Agency: Saatchi & Saatchi New York 




Amazon - Alexa Loses Her Voice 
Agencies: Lucky Generals, and D1 (Amazon's internal creative agency) 




Tourism Australia - Dundee
Agency: Droga5



Budweiser - Stand By You



Toyota - Mobility Anthem





Wednesday, June 21, 2017

Refugee Week



Cousin, Aunty, myself and Mother 


As a proud daughter of a (former) refugee and in honour of Refugee Week, a big THANK YOU goes out to my mum, aunty and cousin for their bravery in search for a better life. 

They were a part of the mass exodus that resulted in the years after the Fall of Saigon or Fall of South Vietnam. Risked their lives to escape the reunified Vietnam's communist regime by fishing boat to find refuge in a foreign country they knew nothing about and started afresh. 

I wouldn't be here today enjoying the basic human rights that so many people take forgranted if it weren't for them. And a big shoutout to the late Malcolm Fraser for having the compassion big enough to take them in. 

If only we had more compassionate politicians today. 

I stand with refugees. 

Lots o' Love, Linda 

Sunday, December 4, 2016

Evan


This was brilliantly executed by BBDO New York. I won't add any further commentary to this but take a look for yourself if you haven't checked it out already. 






Tuesday, October 11, 2016

Saturday, June 27, 2015

What If Feelings Had Feelings?








The most anticipated Pixar film this year is Inside Out! I really wasn't expecting much from this film at all but I was immediately impressed after watching it. 

Even days after, I was still reflecting, watching clips, reading and discussing this film with peers because it really got me deep into thoughts. It triggered all emotions and made me think about the process and significance of our emotions, memories, imagination, childhood (and adult) experiences as well as mental health. 

I was really amazed at how Pete Docter (Monsters, Inc and Up) and his team created this world inside the human brain and managed to pull this off so brilliantly. 

Without giving too much away, I can say that one of the most important lessons I've learned from this was the importance of empathy and emotional intelligence. 

There's also an extra key character that has stolen my heart but has been deliberately excluded from all of the marketing ahead of the movie release. I would say this was a very intelligent move on their part which led to a very delightful surprise indeed. 

Thank you Pete Docter and the Pixar team for creating this wonderful masterpiece! This will go down as one of my top favourite Pixar films of all time. It's a MUST SEE! 



Lots o' Love, Linda