Thursday, March 13, 2014

Iconic Selfie



Ellen Group Selfie at Oscars - H 2014
Image via Hollywood Reporter 


The infamous selfie from the Oscar's 2014 that Ellen DeGeneres posted onto Twitter that received a lot of attention and over 2 million re-tweets on Twitter, was a part of a marketing stunt for Samsung

The product placement integration was handled by Publicis Groupe who was also responsible for an infamous controversial selfie of President Barrack Obama. 

Turns out that the Oscar selfie photo was valued between $800 billion and $1 billion, due to its featured celebrities and the amount of sharing of the photo onto social media, which ultimately caused the social network to collapse temporarily. 

Lots o' Love, Linda 

Saturday, March 8, 2014

12 Years a Slave


It is important to realise that slavery still exists in this modern day and age in various forms, regardless of how less barbaric it may appear to be in comparison to how it was in the past. 

Developed by Dare London for Hope for Justice, the issue of modern slavery has been brought to light through an online advertising campaign using various media including a video and still images in the form of film posters, much similar and inspired by Steve McQueen's film, 12 Years a Slave

The campaign also came about at the right time when the film was receiving a lot of attention, especially with its numerous Academy Awards nominations and awards such as Best Picture and Best Actress. 





2 Years a Slave

3 Years a Slave

5 Years a Slave
7 Years a Slave
Campaign images via The Inspiration Room



12yas-poster-art
12 Years a Slave film poster via Carlton Jordon 


Lots o' Love, Linda